$3M+ in ad spend managed · US · UK · GCC
Performance Marketing Consultant Who Ties Every Dollar to Revenue
I help brands turn marketing spend into predictable, profitable growth not impressions, not vanity metrics. As a performance marketing consultant working across the US, UAE, and UK, I run lean with a small team of specialists, so you always work directly with me, not a junior account manager
Get a Free Meta Ads Audit
THE REAL PROBLEM
Most Businesses Don’t Have a Traffic Problem. They Have a Profit Problem
You can buy all the clicks you want but if your funnel leaks, your tracking lies, and no one’s accountable to a number, more traffic just means losing money faster. I’ve seen six-figure budgets quietly bleed out because every channel was optimized for the wrong thing. Before I spend a dollar of your money, I find where it’s leaking and fix the economics first.
ABOUT ME
A Digital Marketing Consultant Who’s Accountable to Your Revenue
I’m Nawazish a digital marketing consultant who treats your budget like my own money. I started this because too many brands were being sold “awareness” and activity reports while their actual revenue stood still. I work differently: every campaign, every channel, every dollar is tied to a measurable outcome, and I’m comfortable being judged on it. I keep my roster small and my team sharp on purpose so the work stays senior, hands-on, and honest.
More About Me
$3M+
Ad Spend Managed
20+
Brands Scaled
4+
Markets (US · UK · GCC · EUR)
Services Built to Move One Number
Meta Ads Consulting
Profitable scale on Facebook & Instagram. Full-funnel campaigns built around CAC, not clicks.
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User flows that boost engagement. -
Mobile-first, award-worthy interfaces. -
Prototypes in 72 hours or less.
Digital Marketing Consulting
One connected system, not scattered tactics. Strategy plus execution across every channel that matters.
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90+ PageSpeed scores guaranteed. -
SEO-optimized out of the box. -
Editable CMS for non-tech teams.
Conversion Rate Optimization
Make more from the traffic you already have. Data-backed testing that lifts revenue without extra spend.
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90+ PageSpeed scores guaranteed. -
SEO-optimized out of the box. -
Editable CMS for non-tech teams.
Google Ads Consulting
Capture high-intent search demand. PPC engineered for profit per click across Search, PMax & Shopping.
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Logos with hidden storytelling. -
Visual identities built to scale. -
Style guides even your interns can use.
SEO & Organic Growth
Compounding traffic that doesn’t reset to zero when the ad budget pauses. Built to rank and convert.
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Bubble/FlutterFlow MVPs in 4 weeks. -
Complex workflows without engineers. -
API integrations that actually work.
Marketing Automation
Turn leads into revenue on autopilot. Nurture, cart-recovery & lifecycle flows that compound over time.
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Bubble/FlutterFlow MVPs in 4 weeks. -
Complex workflows without engineers. -
API integrations that actually work.
My Performance Marketing Process
1. Audit & Benchmark
I establish your real numbers: CAC, LTV, conversion rates, ROAS. We find what’s working, what’s wasting money, and where the upside is.
2. Build the System
I deploy and connect the right channels ads, landing pages, CRO, automation sequenced by return on investment, not guesswork.
3. Optimize & Scale
Relentless testing and reallocation toward what’s profitable, scaling spend only where the unit economics hold.
Showcase of Selected Work
FinTech Startup -Stealth Mode
Simplified IA
Data Visualization
LawLex – Webflow Website
CMS
Dynamic Filtering
Greenify – Social Engagement
Animation
Bold Color Palette
Quizora – No-Code MVP for EdTech
Gamified
Stripe Subscription
What Clients Say About Us
We were stuck at the same revenue for almost a year. Within about 8 weeks Nawazish had our Meta account restructured and we hit a 3.8x ROAS and more importantly it actually held when we scaled spend. He’s the first person who could explain why things were working, not just that they were.
Ryan MitchellFounder, [DTC skincare brand]
Honestly I was skeptical about hiring a consultant vs an agency. But our cost per lead dropped 41% in the first two months and I’m now talking to him directly instead of a different account manager every quarter. Wish I’d done this a year ago.
Layla HaddadMarketing Director, [B2B SaaS]
Same traffic, way more revenue. That was the pitch and that’s exactly what happened. Our checkout conversion went up 27% without us spending an extra dollar on ads. The testing approach meant we stopped arguing about opinions in meetings, which alone was worth it.
Daniel BrooksEcommerce Lead, [home store]
Our abandoned cart and follow-up emails were basically non-existent. Nawazish built the whole flow out and it now brings in around 18% of our monthly revenue on autopilot. It paid for the engagement in the first month.
Mariam Al-SaadiCo-founder, [fashion]
What I appreciated is that he didn’t just sell me ‘more ads.’ He looked at the whole funnel, fixed the leaks first, then scaled. Revenue is up roughly 2.1x year over year and the marketing finally feels like a system instead of random tactics.
Sophia ReedCEO, [services company]
The Studio Journal
How We Boosted Client Conversions 200% With Smarter UI/UX
Wajid Khan
July 13, 2026
Branding
Why Your Logo Colors Are Driving Away Your Ideal Customers
Wajid Khan
July 13, 2026
Web Development
WordPress vs Webflow – Our Developers Settle The Debate
Wajid Khan
July 13, 2026
Your Guide to Common
Questions & Solutions
What does a performance marketing consultant do?
A performance marketing consultant manages paid advertising and growth channels with every dollar tied to a measurable outcome leads, sales, or revenue rather than vanity metrics like impressions. I handle strategy and hands-on execution across Meta Ads, Google Ads, conversion optimization, and automation, and report on real ROI: cost per acquisition, ROAS, and revenue growth.
How is a marketing consultant different from a marketing agency?
The main difference is who actually does your work. With an agency, a senior person sells you the contract and a junior team executes it. With a consultant, you work directly with the specialist running your campaigns. I keep a small team of experts to stay lean, so you get senior-level attention and direct access not a rotating cast of account managers.
How much does it cost to hire a marketing consultant?
Costs vary by scope and ad budget, typically ranging from a monthly retainer to project-based pricing. Most consultants charge a management fee separate from your ad spend. I scope pricing on a free strategy call after understanding your goals, current performance, and budget so you get a clear number tied to expected outcomes, not a generic package.
What’s the minimum ad budget I need to work with a consultant?
As a general guide, paid advertising becomes worth managing professionally at around $3,000–$5,000 per month in ad spend, though it varies by industry and goal. Below that, you’re often better off building foundations first. On a free call I’ll tell you honestly whether your budget is ready for paid scale or whether another channel fits better.
How soon will I see results from performance marketing?
Most clients see early signals within the first 2–4 weeks wasted spend cut, tracking fixed, quick wins captured with meaningful, compounding results typically over 60–90 days. Google Ads often moves fastest because it captures existing demand, while Meta and SEO build momentum over time. I set realistic timelines upfront based on your starting point.
Do you work with businesses outside the US?
Yes. I work with brands across the US, UAE, and UK, managing campaigns for eCommerce, SaaS, startups, and service businesses in multiple markets. Multi-market experience matters because what wins in one region messaging, platforms, buying behavior often differs in another, and I build campaigns around those differences rather than copy-pasting one playbook everywhere.
What’s the difference between Meta Ads and Google Ads?
Google Ads captures existing demand people actively searching for what you sell so it converts fast on high intent. Meta Ads (Facebook and Instagram) creates demand by putting your offer in front of people before they’re searching, which is better for discovery and scale. Most brands need both; the right mix depends on your product and margins.
Should I hire a consultant or learn to run ads myself?
If you have time to learn and a small budget to experiment with, running ads yourself is a reasonable start. But once ad spend is significant, the cost of mistakes wasted budget, broken tracking, missed scaling windows usually exceeds a consultant’s fee. A consultant pays for themselves by avoiding expensive errors and moving faster than trial-and-error allows.
A performance marketing consultant manages paid advertising and growth channels with every dollar tied to a measurable outcome leads, sales, or revenue rather than vanity metrics like impressions. I handle strategy and hands-on execution across Meta Ads, Google Ads, conversion optimization, and automation, and report on real ROI: cost per acquisition, ROAS, and revenue growth.
The main difference is who actually does your work. With an agency, a senior person sells you the contract and a junior team executes it. With a consultant, you work directly with the specialist running your campaigns. I keep a small team of experts to stay lean, so you get senior-level attention and direct access not a rotating cast of account managers.
Costs vary by scope and ad budget, typically ranging from a monthly retainer to project-based pricing. Most consultants charge a management fee separate from your ad spend. I scope pricing on a free strategy call after understanding your goals, current performance, and budget so you get a clear number tied to expected outcomes, not a generic package.
As a general guide, paid advertising becomes worth managing professionally at around $3,000–$5,000 per month in ad spend, though it varies by industry and goal. Below that, you’re often better off building foundations first. On a free call I’ll tell you honestly whether your budget is ready for paid scale or whether another channel fits better.
Most clients see early signals within the first 2–4 weeks wasted spend cut, tracking fixed, quick wins captured with meaningful, compounding results typically over 60–90 days. Google Ads often moves fastest because it captures existing demand, while Meta and SEO build momentum over time. I set realistic timelines upfront based on your starting point.
Yes. I work with brands across the US, UAE, and UK, managing campaigns for eCommerce, SaaS, startups, and service businesses in multiple markets. Multi-market experience matters because what wins in one region messaging, platforms, buying behavior often differs in another, and I build campaigns around those differences rather than copy-pasting one playbook everywhere.
Google Ads captures existing demand people actively searching for what you sell so it converts fast on high intent. Meta Ads (Facebook and Instagram) creates demand by putting your offer in front of people before they’re searching, which is better for discovery and scale. Most brands need both; the right mix depends on your product and margins.
If you have time to learn and a small budget to experiment with, running ads yourself is a reasonable start. But once ad spend is significant, the cost of mistakes wasted budget, broken tracking, missed scaling windows usually exceeds a consultant’s fee. A consultant pays for themselves by avoiding expensive errors and moving faster than trial-and-error allows.